Individual Projects:
Project 1:
25 marks for presentation, 5 marks for the Viva
Review 3 advertisements that you do not like in all media.
On ethical grounds, legal grounds, or ethical and legal grounds.
The ad can be in any language provided it is understood.
What would you then do to set it right?
Write a letter to the editor, file a PIL, a signature campaign, report it to the ASCI or AAAI, or approach the agency.
11th January - Submission
Project 2:
Essay for 15 marks.
Each Roll number has a separate topic:
1, 6, 11, 16 … and so on have Topic 1
2, 7, 12, 17… and so on have Topic 2
3, 8, 13, 18… and so on have Topic 3
1) Relevance of Standardization in India in the World
2) Changing trends in advertising of cultural minorities and religious minorities
3) Importance of advertising and media research (including manipulation of advertising research)
4) How aware is the consumer?
5) How are socially responsible are ads today?
1 comment:
The legal environment for protecting information is developing slowly along with the adoption of IT.The legal environment is shaped by a number of areas that form opinion. These range from the broadest principles within constitutions to the cases at the local court down the road.
These areas include:
* Legislation.
* Case law and precedent.
* Policy of the police and justice functions.
* Good practice as defined by associations and institutions.
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hesslei
search engine marketing
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